FOR IMMEDIATE RELEASE
Collaboration combines patented consumer health products with blockchain-powered rewards, global distribution, and veteran-focused wellness initiatives
Miami, FL / Toronto, ON — January 6, 2026 — Ndeipi Inc. and La Vida Health Platforms today announced the execution of a non-binding Memorandum of Understanding (MOU) outlining a strategic collaboration to develop, tokenize, and globally distribute next-generation functional beverages, nutraceuticals, and wellness products.
The partnership brings together La Vida’s patented formulations across functional beverages, CBD, vitamins, and wellness products with Ndeipi’s blockchain infrastructure, payments, and real-world asset tokenization capabilities. The collaboration is designed to create a unified consumer health platform that blends clinically backed products with tokenized loyalty, rewards, and global digital distribution .
Expanding Functional Wellness Through Technology
Under the MOU, the parties intend to jointly develop and launch:
- A sports drink and functional beverage brand leveraging La Vida’s intellectual property and formulations
- Coffee and CBD-infused wellness products designed for recovery, focus, stress management, and daily performance
- A Veterans-focused wellness product line, distributed through compliant retail, online, subscription, and veteran-affiliated channels
La Vida will lead product formulation, manufacturing, quality control, and brand execution, while Ndeipi will provide the digital infrastructure, payments, and tokenization systems supporting the platform.
Tokenized Loyalty and Rewards Ecosystem
A central pillar of the partnership is the planned creation of a La Vida Token, designed and managed by Ndeipi as a utility-based loyalty and engagement mechanism.
Key elements include:
- Tokenized rewards and incentives tied to product usage and engagement
- Conversion between La Vida Tokens and La Vida Reward Points under defined rules
- Blockchain-based wallets, smart contracts, APIs, and backend infrastructure
- Transparent impact tracking, including initiatives tied to veteran wellness programs
The token is intended to function as a utility and rewards instrument, subject to jurisdiction-specific legal and regulatory review, and not as a security .
Global Market Expansion
The partnership outlines a shared intent to expand across Europe, Latin America, Asia, and Africa, combining La Vida’s consumer brand execution with Ndeipi’s experience in fintech, payments, compliance, and international market rollout.
Veteran-focused products and tokenized features will be launched only in jurisdictions where permitted by law, with both parties committing to regulatory compliance across food, supplement, CBD, THC (where applicable), and digital asset frameworks.
Aligning Commercial Growth With Social Impact
The collaboration includes plans to explore a Veterans Wellness Initiative, integrating CBD-infused coffee, functional beverages, and wellness products with tokenized incentives and transparent, blockchain-based impact reporting. The initiative is intended to align commercial scalability with measurable social outcomes.
Looking Ahead
The MOU establishes a 12-month framework for the parties to progress toward definitive agreements, including product development contracts, a token and rewards framework, veteran program annexes, and regional licensing arrangements.
“This collaboration represents the convergence of consumer wellness, patented health innovation, and modern digital infrastructure,” said representatives of the companies. “By combining products people already use daily with transparent, tokenized engagement, we are building a scalable platform for the future of functional wellness.”
About Ndeipi Inc.
Ndeipi Inc. is a technology, fintech, and digital asset company specializing in blockchain infrastructure, tokenization, payments, and real-world asset platforms. Ndeipi builds compliant digital systems that connect physical products, loyalty programs, and financial infrastructure across global markets.
About La Vida Health Platforms
La Vida Health Platforms is a consumer products and intellectual property company focused on functional beverages, nutraceuticals, CBD, and wellness products. La Vida owns multiple patents across cannabinoid delivery, functional drinks, and wellness formulations, and is committed to developing clinically credible, scalable consumer health solutions.
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